I happen to see an ad in the Uppercase magazine about this Flow mag. I was very curious about it especially since I have a love of design stuff from the Netherlands. They say you shouldn't judge a book by its cover but I did when I saw a few of Flow's covers and took a risk to invest in a subscription. I am so far very pleased and excited with the first issue I received over the weekend. This magazine is a visual feast which more than makes up for the fact that I don't speak or read dutch.